The Lad Bible has this week announced that they are engaging corporate financiers at technology focused investment bank GP Bullhound to advise on stock growth options following the success of its mobile application, which shot to the top of the App Store charts after its release in early December.
The Manchester based online media group, founded in 2013 by directors Solly Solomou and Arian Kalntari, has amassed over 10.7 million Facebook likes and its success is propelled by a commu-nity of 18-25 year olds who like, share and comment on articles that cover a multitude of topics in-cluding: A drunk driver who gets into an accident and hides in a nativity scene, a van driver caught enjoying pornography on the motorway, and regular updates on the Islamic State conflict.
With offices in Manchester’s trendy Northern Quarter the firm has managed to attract former Ya-hoo, Endemol and Disney executive Tom Toumazis and Jonathan Durden: former president and founder of the advertising agency PHD as a senior adviser.
Solomou said: “It’s a big statement for TheLADbible Group to bring guys of the calibre of Tom and Jonathan into the business. I know they will help us as we continue to expand our understanding of youth audiences and scale our ambitions into the international space.
“Tom brings with him huge experience and insight into global brand development and has a track record with some of the biggest media companies in the world. Jonathan has been an innovator in understanding the DNA of a creative company and how to pipeline incredible ideas. They have been friends of the business for a while and already helped with some great introductions, so I’m really happy to be able to announce that they are joining the business in formal roles.”
By Jack Nightingale