SALFORD is set to go ‘Elf crazy’ as the hit musical comes to the Lowry Theatre this Friday.

Ahead of ‘Elf the Musical’ arriving in Salford this week, Quays News were given an exclusive tour around the Lowry Outlet’s ‘Elf Workshop’ which is opening today.

The mall is providing a series of Elf-inspired activities for families to enjoy before they head off to watch the show.

Children can enter the Elf Workshop on the first floor of the Outlet to watch the elves at work and even get a selfie on Santa’s sleigh.

They will also find out whether they have made the ‘Naughty or Nice’ list, before meeting Mrs Elf for a story inside a giant Christmas pudding.


Elf Workshop
A ‘s-ELF-ie’ stand and giant Christmas Pudding inside the Lowry Outlet.


Before they can enter, however, they must complete a trail around the Outlet to locate Elvin the Elf.

The Elf Workshop will be running inside the Lowry between November 23 and January 1.

Over 150 festive market stalls, with unique food, gifts and craft based on the musical will be located outside the Outlet Mall.

Street entertainers, live choirs and brass bands will be Quayside to enhance the Christmas spirit further.

The Enchanted Market will be opening on November 23 and will run for four days.

The musical, based on the 2003 film starring Will Ferrell, will be performed at the Lowry’s Lyric Theatre between November 24 and January 14.

In the musical adaption, the winner of the 2012 talent competition ‘Superstar’, Ben Forster, will take on the role of Buddy.

He will be joined on stage by Atomic Kitten Liz McClarnon (Jovie) and Louis Emerick (Santa Claus).

Tony Award winners Thomas Meehan and Bob Martin have provided a book which is featured in the musical, whilst Matthew Sklar and Chad Beguelin (Tony Award nominees) have written the show’s songs.

Tickets to the musical can be bought online at:






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