Salford City FC co-owners David Beckham and Gary Neville are set to go to India this month in partnership with Indian investors DreamSetGo.
A press release, sent by DreamSetGo on the 12th of November, says the collaboration ‘brings together two ambitious organisations united by a vision to elevate global sporting experiences and help reach new global audiences.’
This story has been reported in India. India Today and Wionews, Indian media outlets, published stories confirming the partnership today. The story was also circulating on social media.
Salford City were approached for comment. They confirmed that the information in the press release is accurate, but declined to comment any further at this stage.
This story has been reported in India. India Today and Wionews, Indian media outlets, published stories confirming the partnership today. The story was also circulating on social media.
Salford City were approached for comment. They confirmed that the information in the press release is accurate, but declined to comment any further at this stage.
What does it all mean?
Right now, the details are hard to work out. Since May, Salford City ownership has been structured through nine shareholders, Dream Sports Group being one of them.
The Dream Sports Group has the same co-founders as DreamSetGo Harsh Jain and Bhavit Sheth. The companies appear to be part of the same group.
The press release is not clear about what this partnership will include or how much money may be involved. What is clear is that Dream Sports Group works with several big brands like Man United and Cricket.
The company attempts to connect Indian fan bases, who want a premium experience travelling to and from sporting events – including Abu Dhabi Grand Prix and Liverpool football games. Essentially a travel and hospitality bundler.
It remains unclear why Beckham and Neville have travelled to India or why DreamSetGo has released the information, and Salford City were unwilling to comment further.
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